UWTC and NFL to Host Local Character Playbook

Panthers alum, Chris Draft, and United Way of Transylvania County will host a new virtual classroom experience called Character Playbook LIVE on Wednesday, October 11 at Brevard Middle School and Brevard Academy. Character Playbook LIVE is part of an NFL-wide initiative to engage middle school students in important conversations about understanding and managing emotions, effective communication, conflict resolution and decision-making.

Chris Draft will virtually join students from 11 North Carolina schools in their classroom to highlight concepts in the Character PlaybookTM modules. The goal is to connect challenges in students’ lives with sports character, and specifically football.

“I’m excited that Brevard Academy’s sixth grade students were chosen to participate in this live character education event. Many of our students are big NFL fans, and we welcome the opportunity to help them correlate good sportsmanship with good citizenship,” said Ted Duncan, Brevard Academy Director.

“Brevard Middle School is honored to have been selected for this character education program. Students in two of our seventh grade classrooms will interact with Chris Draft via the magic of the internet…I think it’s impossible to overstate the importance of role models in a youth’s development,” stated Jeff Bailey, Brevard Middle School Principal.

Character PlaybookTM is a digital character education program powered by digital learning innovator EVERFI Inc. and presented by the NFL and United Way. In its first year, the program helped 13,859 North Carolina middle school students in 64 schools learn how to cultivate and maintain healthy relationships. Students completed 25,100 hours of learning, leading to increased understanding of key social and emotional topics.

The data around social emotional learning indicates a growing need in classrooms. The Collaborative for Academic, Social, and Emotional Learning found that students who participated in social and emotional learning programs saw an 11 percentile point gain in achievement in social and emotional skills, attitudes, behavior and academic performance. Character Playbook TM addresses these issues head on and supports students in building the skills they need to be successful contributors to their communities.

The NFL and United Way invite fans and supporters to get involved in this ground-breaking effort through a new fundraising initiative designed to expand Character PlaybookTM even further. More details can be found at www.United2Win.com.

About United Way

Campaign contributions support initiatives including www.VolunteerTransylvania.org community-wide volunteer opportunity listings, the 2-1-1 information and referral service, TRAIN (Transylvania Resource Access and Information Network) non-profit support, Familywize and Coast2Coast prescription discount cards, the Tiny House Initiative for Brevard, and  MyFreeTaxes.com free state and local tax preparation and filing assistance.

United Way of Transylvania County (UWTC) contributions also fund approximately $300,000 annually in grants to local health and human service non-profit programs and collaborative actions. UWTC funds actions providing early childhood education resources, after-school and summer youth programs, adult day care, health services, financial education and counseling, youth conflict resolution training, parenting education and resources, and programs preventing homelessness, abuse and neglect.

UWTC empowers people to improve their lives.  Specific goals are for all residents to achieve their full academic potential, maintain a financially stable household, and live a healthy lifestyle.

To volunteer or financially support the United Way of Transylvania County, call 828-883-8822, visit the office at 101 W. Jordan Street, #4 (below PNC Bank in downtown Brevard), send US Mail to PO Box 53, Brevard, NC, 28712, or visit www.unitedwaytransylvania.org  or https://www.facebook.com/UnitedwayTC.

About EVERFI, Inc.

EVERFI, Inc. is the leading education technology company that provides learners of all ages education for the real world, through innovative and scalable digital learning. Founded in 2008, EVERFI is fueled by its Software-as-a-Service (SaaS) subscription model and has certified over 16 million learners in critical skill areas.  Some of America’s leading CEOs and venture capital firms are EVERFI investors including Amazon founder and CEO Jeff Bezos, Google Chairman Eric Schmidt, Twitter founder Evan Williams, TPG Growth, The Rise Fund, Advance Publications, and Rethink Education, and Rethink Impact.  The EVERFI Education Network powers more than 4,200 partners in their education initiatives across all 50 states and Canada. Learn more at EVERFI.com.